Types of Keywords in SEO & Their Importance
Keywords in SEO are essential for improving website visibility and attracting the right audience. At Kalpavriksha Academy, we emphasize the importance of using the right keywords to boost search rankings and drive traffic.
Short-Tail Keywords – Broad and highly competitive, e.g., "digital marketing."
Long-Tail Keywords – More specific and less competitive, e.g., "best digital marketing course online."
Transactional Keywords – Used by users ready to take action, e.g., "buy SEO course."
Informational Keywords – Queries seeking knowledge, e.g., "What is SEO?"
Navigational Keywords – Brand-specific searches, e.g., "Google Analytics login."
LSI (Latent Semantic Indexing) Keywords – Related terms that add context to content.
At Kalpavriksha Academy, we teach how to strategically use these keywords to enhance rankings, improve content relevance, and attract targeted traffic, ultimately boosting conversions.
Click here for more info:
https://kalpavrikshaacademy.in/blog/types-of-keywords-in-seo/#2-navigational Types of Keywords in SEO & Their Importance
Keywords in SEO are essential for improving website visibility and attracting the right audience. At Kalpavriksha Academy, we emphasize the importance of using the right keywords to boost search rankings and drive traffic.
Short-Tail Keywords – Broad and highly competitive, e.g., "digital marketing."
Long-Tail Keywords – More specific and less competitive, e.g., "best digital marketing course online."
Transactional Keywords – Used by users ready to take action, e.g., "buy SEO course."
Informational Keywords – Queries seeking knowledge, e.g., "What is SEO?"
Navigational Keywords – Brand-specific searches, e.g., "Google Analytics login."
LSI (Latent Semantic Indexing) Keywords – Related terms that add context to content.
At Kalpavriksha Academy, we teach how to strategically use these keywords to enhance rankings, improve content relevance, and attract targeted traffic, ultimately boosting conversions.
Click here for more info: https://kalpavrikshaacademy.in/blog/types-of-keywords-in-seo/#2-navigational