Global Video Encoder Market was valued at USD 2.10 billion in 2021 and is expected to reach USD 4.74 billion by 2029, registering a CAGR of 10.70% during the forecast period of 2022-2029. In addition to the market insights such as market value, growth rate, market segments, geographical coverage, market players, and market scenario, the market report curated by the Data Bridge Market Research team includes in-depth expert analysis, import/export analysis, pricing analysis, production consumption analysis, and pestle analysis.
The development of over-the-top (OTT) services was made possible by internet connectivity and technology improvements. The market for video encoders is anticipated to increase significantly due to the high utilization of video encoders in delivering over-the-top (OTT) services content, creating enormous opportunities for the video encoder industry. Consequently, these growth determinants will further aid the market in generating significant revenue over the forecast period.
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Video Encoder Market Dynamics
Drivers
- Ease in Utilization of Video Encoders
The images are captured using an analogue camera with a CCD sensor and then saved locally on a storage device. A video encoder can be used to transmit these processed and stored images in real time. The video encoder may transform analogue video signals into digital video streams by using a coaxial connection to connect to an analogue video camera. Images must be transformed into their analogue forms to be viewed on gadgets like computers, laptops, tablets, and other devices. Analog cameras need separate video encoders, thus maintenance is less frequent. Consequently, the ease of utilizing video encoders to link analogue cameras to a network will largely aid the market growth rate over the forecast period.
Opportunities
- Growing Demand For Over-The-Top (OTT) Services
The growing demand for over-the-top (OTT) services is estimated to generate lucrative opportunities for the market. As per the World Economic Forum, the growth of OTT represents a $300 billion opportunity for digital viewership and an open-source platform. As pandemics spread, the OTT market saw an upward trend with higher viewership than before. These trends point to OTT Platforms having a promising future, which in turn presents a significant opportunity for the expansion of the worldwide video encoder market.
Some of the major players operating in the video encoder market are
- Hangzhou Hikvision Digital Technology Co., Ltd. (China)
- Bosch Sicherheitssysteme GmbH (U.S.)
- Ateme (France)
- Axis Communications AB (Sweden)
- VITEC (France)
- Harmonic (U.S.)
- Haivision (Canada)
- Dahua Technology Co., Ltd (China)
- Truen (Korea)
- Arris Group of Companies (U.S.)
- Motorola Solutions, Inc. (U.S.)
- Matrox (Canada)
- Delta Information Systems, Inc. (U.S.)
- Cisco Systems, Inc. (U.S.)
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Global Video encoder Market Scope
Component
- Hardware
- Software
Product Type
- Stand-Alone
- Rack-Mounted
Channel
- 1 Channel
- 2 Channels
- 4 Channels
- 8 Channels
- 16 Channels
- More than 16 Channels
Application
- Internet Protocol Television [IPTV] and Cable
- Multiscreen
- Post-production
- Enterprise
- Satellite
- Others
End User
- Military and Defense
- Commercial
- Retail
- Residential
Video Encoder Market Regional Analysis/Insights
The countries covered in the video encoder market report are U.S., Canada and Mexico in North America, Germany, France, U.K., Netherlands, Switzerland, Belgium, Russia, Italy, Spain, Turkey, Rest of Europe in Europe, China, Japan, India, South Korea, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, Israel, Egypt, South Africa, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), Brazil, Argentina and Rest of South America as part of South America.
The country section of the report also provides individual market impacting factors and changes in regulation in the market domestically that impacts the current and future trends of the market. Data points like down-stream and upstream value chain analysis, technical trends and porter's five forces analysis, case studies are some of the pointers used to forecast the market scenario for individual countries. Also, the presence and availability of global brands and their challenges faced due to large or scarce competition from local and domestic brands, impact of domestic tariffs and trade routes are considered while providing forecast analysis of the country data.
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