Potato Chips Market by Product, End User, Type, and Mode, Worldwide...

Potato Chips Market by Product, End User, Type, and Mode, Worldwide Forecast till 2028

Posted 2023-11-14 03:35:05

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The global potato chips market will project a CAGR of 4.40% for the forecast period of 2021-2028.

Market Analysis and Insights: Global Potato Chips Market

Data Bridge Market Research analyses that the global potato chips market will project a CAGR of 4.40% for the forecast period of 2021-2028. Increasing personal disposable income, emerging trend of westernisation of food consumption patterns in addition to the growing economy and rise in the demand for snacks globally and others are the major factors attributable to the growth of the potato chips market. Therefore, the potato chips market value, which was USD 22.10 billion in 2020, will increase to USD 31.18 billion by 2028.

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From the name itself, it is clear that potato chips are those chips that are made out of potatoes. Potato chips are one of the most convenient food options when it comes to a quick snack thing. Potato chips are made by deep-frying or baking the potato slices. The rising popularity of potato chips has encouraged popular food outlets to provide new and innovative potato chips. Potato chips are available in the market in a wide range of flavours.

Rising personal disposable income and rising demand for snack items owing to the ever-rising population are the major factors fostering the growth of the potato chips market. An increase in the number of organised retail stores and growth of the organized retail sector are other important factors acting as potato chips market growth determinants. The introduction of several flavour variants and high demand for convenience food will further create lucrative growth opportunities for the potato chips market. The introduction of healthier alternatives such as low-fat and low-sodium chips, growth and expansion of the e-commerce industry especially in the developing economies and rising westernization will further induce growth in the potato chips market value. Rising production capabilities of various players will also induce growth in the potato chips market value.

Global Potato Chips Market Scope and Market Size

The potato chips market is segmented on the basis of flavour, type and distribution channel. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the differences in your target markets.

On the basis of flavour, the global potato chips market is segmented into plain/ salted potato chips and flavoured potato chips.
On the basis of type, the global potato chips market is segmented into baked potato chips and fried potato chips.
Based on the distribution channel, the potato chips market is segmented into supermarkets and hypermarkets, convenience stores, specialist retailers, online retailer stores and other distribution channels.

Competitive Landscape and Potato Chips Market Share Analysis

The potato chips market competitive landscape provides details of competitors. Details included are company overview, company financials, revenue generated, market potential, investment in research and development, new market initiatives, global presence, production sites and facilities, production capacities, company strengths and weaknesses, product launch, product width and breadth, and application dominance. The above data points provided are only related to the companies which are related to the potato chips market.

Key Players

The major players covered in the potato chips market report are General Mills Inc., Kellogg Co., J&J SNACK FOODS CORP, PepsiCo, The Kraft Heinz Company, Nestlé, Prataap Snacks Ltd., Utz Brands, Inc., CAMPBELL SOUP COMPANY., Burts Potato Chips Ltd, Herr Foods Inc., Intersnack Group GmbH & Co. KG, Calbee, Great Lakes Potato Chips, The Lorenz Bahlsen Snack-World GmbH & Co KG Germany, Frito-Lay North America, Inc., KETTLE BRAND., Kellogg NA Co., Old Dutch Foods and KOIKE-YA Inc. among other domestic and global players. Market share data is available for Global, North America, Europe, Asia Pacific (APAC), Middle East and Africa (MEA) and South America separately. DBMR analysts understand competitive strengths and provide competitive analysis for each competitor separately.

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MAJOR TOC OF THE REPORT

Chapter One: Introduction
Chapter Two: Market Segmentation
Chapter Three: Market Overview
Chapter Four: Executive Summary
Chapter Five: Premium Insights
Chapter Six: Potato Chips Market
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